The huge market space of interior door market is still in chaos

Published on January 4 2013

Along with the people to the family decoration requirements improve, interior door industry needs a large space.From the current market prices can be seen.Ten years ago, the building materials market interior door brand only a few dozen, stores and dozens of, and now the market interior door brand is conservatively estimated to have thousands of.

An industry is good or bad, from the attention degree also can peep clue.Interior door market portfolio of brands, mainly by several enterprises, one is from the anti-theft door development, represents a maxim, Panpan, one kind is in recent years directly into the interior door market enterprises, such as TATA, coronal ox, also from the furniture business extended to the brands, such as Eco-ego, Huari etc..Now, many wooden floor enterprise also began to get involved in the interior doors industry, several major brands of wooden floor, such as icons, nature, life and so on, have been introduced interior door.Gao Yonglin thinks, although the interior door industry started relatively late, but it uses time of 3 years took wood flooring industry in the 10 years of development road.Along with other industry outstanding brand enter, believe that the industry will boom.

The prosperity of the industry will bring uneven, some good and some bad, confusion in the market, the consumer brand very little for having heard it many times.A business person in charge, strong demand for the industry's rapid expansion, some enterprises only profit and output value, and ignore the quality of their products, neglect of brand building, will inevitably lead to the customer is not stable, industry is in a stage of shuffling.He predicts that, two years later, there will be quite a few manufacturers out of the market price gap problem in quality.

Consumer Ms. Li reflected, in home furnishing market around after the discovery, interior door price difference is very great.In some markets, the cheapest Mianqi doors door 300 yuan can buy.Many small shops, general finished door at 500 yuan to 800 yuan.And those who heard of the brand, is usually sold to 2000 yuan, expensive and even a million.She does not understand, why a simple door, gap so big.

Analysis of the industry, consumers now, 90% to the industry and the products do not know, a lot of people's consumption behavior is price decision.Flood the market with a large number of small brands, low prices as the breakthrough point, the product quality is difficult to guarantee.For example, Mianqi doors, are usually used with keel framework, external pressure medium density board, applying a layer of PVC film.Simple process, sound insulation effect is poor, quality and environmental protection can not guarantee.According to his introduction, at present in Zhengzhou periphery have hundreds of production of interior door small plant, these enterprises, 50000 yuan can open a, buy sheet can be produced.While the formal manufacturers, have invested tens of millions of yuan.Especially some websites, enterprises out thousands of dollars can buy a ranking, various rankings so that consumers unknown.While at the same time, the lack of relevant standards and management authority departments, is also a source of confusion caused by industry.

Wood and paint quality and process is to determine the door key, wood quality, door is easy to crack and deformation, is not tightly closed; paint does not pass, the paint will crack, and even paint, affecting the appearance.A particularly large amount of composite plate is used, make doors of the environmental issues are also increasingly prominent.

Written by John Doe

Published on #Interior door

Comment on this post